Garnet Trust for Businesses
What we Do
Get your message in front of the largest, most engaged audience of South Carolina fans through our web and social avenues while working with University of South Carolina student-athletes through name, image, and likeness deals. Garnet Trust can produce and place your media, using our local expertise to guide your choices.
Past work
Case Studies
Get ahead of competitors by unlocking new, exciting, and effective marketing campaigns through Garnet Trust. Check out some recent examples of how we have helped businesses leverage NIL, then let us know how we can help you!
Original Sponsored Content
We worked with 360clean to produce and platform a branded, exclusive interview with one of the nation’s most marketable football players – Spencer Rattler.
The results were clear: Nearly 35,000 video views in just a week .
CHARITABLE WORK
Garnet Trust partnered with a local Firehouse Subs franchise, City of Columbia, and South Carolina football players to put on a Christmas shopping spree for underprivileged children.
RADIO ENDORSEMENTS
Cove2Coast Marine contracted Dakereon Joyner through Garnet Trust to voice a radio campaign, giving the business a powerful endorsement from a recognized athlete in their market.
ATHLETE APPEARANCES
One Lowcountry business is working with Garnet Trust to have a different featured athlete speak monthly to its employees about team building.
OUR ROADMAP
PROCESS
You want to leverage the influence of University of South Carolina student-athletes to promote your business, but are not sure how to get started and how to stay compliant under state law. Garnet Trust has the expertise to guide you.
PRODUCTION
Need help with content, writing, graphics, social media, photography, or videography? Garnet Trust’s staff has years of impactful and versatile experience in the multimedia space; we can create for you.
PLACEMENT
Garnet Trust can get your content and advertisements – backed by powerful messaging from prominent student-athletes – in front of your target audience to maximize effectiveness.
Partners
Trusted by Top Companies


OWN YOUR MARKET
Make Your Own Opportunities
Are your marketing efforts stale? Tap into the new world of collegiate name, image, and likeness to get ahead of others in your market. You can hit a huge target audience through campaigns, content, and experiences by using Garnet Trust.
WHAT BUSINESS OWNERS ARE SAYING
“We have been blown away by the response to our Garnet Trust sponsorships. Not only have we seen our social media and website activity increase drastically, but we are gaining opportunities for new business and we are just getting started. More importantly, it’s providing our brand a new avenue for marketing that also supports the development of USC athletic programs.”
“I needed to find a way to get my business message out to a lot of people and I liked the idea of utilizing NIL as a vehicle. I reached out to Garnet Trust because of their industry knowledge and their relationships. They took care of the rest and arranged everything. Garnet Trust’s professionalism and knowledge of the landscape made this process very enjoyable. Thanks again Garnet Trust for your expertise and insight!”